Under Armour continues to add to their impressive roster of young NBA players by announcing that the shoe company has inked a multi-year deal with #2 overall draft pick Derrick Williams. Here is some info from the press release:
The 6-foot-8 Williams, who declared for the NBA draft after his sophomore year at Arizona, averaged 19.5 points, 8.3 rebounds and shot 56 percent from 3-point range to lead the Wildcats to the 2011 NCAA tournament Elite 8.
“Derrick had a terrific college career and emerged as an absolute force on the sport’s biggest stage,” said Matt Mirchin, Senior Vice President of Sports Marketing, Under Armour. “We love Derrick’s passion and hunger to play better every time he steps on the court. He’s a great representation for the Under Armour brand and a terrific example to all young basketball players who are dedicated to becoming game-changers.”
“It’s exciting to join a young brand that brings such a strong, new voice and look to the game,” said Williams. “Under Armour is a great fit for me because they are just as passionate as I am about working hard and striving to be the best.”
Williams is slated to be part of Under Armour’s 2011 marketing campaigns and joins (Kemba) Walker, Brandon Jennings and Grievis Vasquez in Under Armour Basketball’s team of young, hungry NBA talent.
Under Armour also inked #9 pick Kemba Walker recently as appears to be putting together a nice roster of young talent to push their basketball brand in the NBA for years to come. In the past many rookies choose to go for the bigger names like Nike (as #1 pick Kyrie Irving did) or Reebok, so to see rookies opt for Under Armour is a nice change to a shoe market that has been dominated by the powerhouses for years.
I’ll still rock with Nikes for hoop shoes, though. Just my personal preference (I’m brand loyal). But if you need a change, Under Armour kicks may be a good option. Brandon Jennings approves.
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